Subject: Get lifetime access to [deal name] for x% off!
Hey there,
Do you love [deal name] but worry about the cost of upgrading to our paid version? Great news! We’re running a lifetime deal on AppSumo that can help save you money!
With no recurring fees, the lifetime deal of our product will cost you way less than our traditional subscription model—just pay a one-time fee of [price] and you’re good to go. Plus, you’ll get access to all the features of [deal name] and more, depending on which plan you pick.
Right now, AppSumo is having its BIGGEST sale of the year: Black Friday! As part of the epic sales event, you’ll get an extra 10% off our deal for a limited time.
Check out our tool on AppSumo here: [insert affiliate link]!
The lifetime version is available until [end date], so grab it while you can!
AppSumo even has a 60-day return policy—no questions asked—to make sure [product name] is the right fit. Plus, our customer support team is always standing by to answer any questions you might have while using [insert deal].